Atlanta Falcons & Rooms To Go Transform Homes for Families in Need

December 2024

The Atlanta Falcons and Rooms To Go once again joined forces this season to make a meaningful difference in the lives of local families through a powerful and heartfelt home makeover initiative. Focused on supporting families facing difficult circumstances, this partnership transforms houses into homes.

Through this collaboration, deserving families are nominated and selected to receive a full home transformation, from custom-designed room layouts to brand new furniture carefully chosen to reflect their personalities and lifestyle needs. This initiative is about more than just furniture - it's about recognizing the hard work and resilience of individuals who continue to support their families in the face of adversity.

 

One such family was that of Ms. Joy Booker, a devoted single mother of three. Like many parents in her situation, Joy juggles the demands of work and parenting, often putting her own needs and home environment on the back burner. When she was selected as a home makeover recipient, her life changed in a profound way. The Rooms To Go and Atlanta Falcons teams went to work - clearing out old furniture, repairing damaged areas of the home, repainting walls, installing new lighting, and finally delivering brand-new living room, bedroom, dining, patio and kids furniture sets.

Each room was designed with purpose and personality in mind. The children received fun, vibrant rooms that reflected their individuality and gave them a space to call their own. Ms. Booker was gifted a serene bedroom retreat and a beautiful sectional for the living room, creating a family-friendly space perfect for reconnecting and relaxing together. It wasn't just a design upgrade - it was an emotional and functional transformation.

 

To top off the experience, the families were invited to be special guests at Atlanta Falcons home games throughout the season. During the game, the families were honored with a video reveal of their home makeover and treated to a day full of excitement and gratitude at Mercedes-Benz Stadium. The game day experience further cemented the families feeling of being valued, supported, and seen by their community.

This ongoing initiative between the Falcons and Rooms To Go is a shining example of corporate partnership used for good. It underscores a shared mission to uplift families, build stronger communities, and demonstrate the power of giving back. It's about more than home décor - it's about creating spaces where healing, connection, and happiness can flourish.

To learn more about this incredible partnership and the lives it continues to impact, visit atlantafalcons.com/roomstogo-makeover.